visual storytelling

720 Grad is a small, fine advertising agency in the Schaffhausen/Zurich region , right in the heart of Europe. We see ourselves as an agency for visual communication and storytelling in the areas of web design , print design , corporate design , copywriting , illustration , photography , and film . Our lean infrastructure allows us to assemble a customized team of experts for each project. The advantages for you as a client are short communication channels and an excellent cost-benefit ratio .

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Immerse yourself for a minute in one of the most fascinating natural phenomena – volcanic eruption in Iceland.

 

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View in full screen mode ICELAND 25 Small furrows offer the moss some protection, and so green veins run through the gray rock. #photography #nature #iceland #advent
View in full screen mode ICELAND XXIV There are countless formations, details, and colors to discover in the mountains of Landmanalaugar. #photography #nature #iceland #a
View in full screen mode ICELAND XXIII If you take a closer look at the mountains of Landmanalaugar, you will notice a variety of colors and shades in the rock. Often, the colors of the rock are complemented by a touch of green from moss or a few patches of snow. These mott
View in full screen mode ICELAND XXII The mountains in Landmanalaugar are considered the most colorful in Iceland. We were lucky enough to be there on a beautiful day with blue skies. The sun brought out the colors of the mountains even more. Die Berge in Landmanalaugar ge
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View in full screen mode ICELAND XX Like silver ribbons, the water veins run through the black lava sand. And then suddenly I discover a tiny bit of delicate green on my screen. Pure fascination. Like silver ribbons, the water veins run through the black lava sand.
View in full screen mode ICELAND XIX Two shots taken from almost the same position in the air—one a perspective view, the other straight down from above. The latter looks almost like a fascinating abstract painting. Zwei Aufnahmen von fast derselben Position in der L
View in full screen mode ICELAND XVIII I have never seen such intense green in nature as in Iceland. Perhaps this is due to the contrast with the black lava sand or the nutrients in the volcanic area. I don't know. In any case, it's a dream for photos. The first image is a
View in full screen mode ICELAND XVII I really couldn't get enough of Maelifell. This bright green cone in the middle of the black lava moonscape, with the blue shimmering Vatnajökull in the background and a leaden gray, cloudy sky above. Which perspective do you like
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View in full screen mode ICELAND XV Another image on the theme of “the fascination and beauty of emptiness.” Just gravel, a little snow, and a cloud. Is the snowfield reflected in the sky as a cloud, or the cloud as a snowfield on the ground? It’s impossib
View in full screen mode ICELAND XIV The beauty of emptiness. The highlands are mostly nothing, but in this nothingness there is so much exciting to discover: a tuft of grass, clouds that harmonize visually with small snowfields. Without distractions and without cell phone
View in full screen mode ICELAND XIII And here are a few more stills from the volcano. I often find it difficult to decide whether I prefer film or photography. It's good that modern cameras and drones can do both, and that I can switch between filming and photography in a
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View in full screen mode ICELAND X When the sky becomes a volcano: We are now in Askja, and Ursula wakes up at 3 a.m. Outside, dawn is already breaking, and the sky is ablaze, as if it knew it had to outdo Iceland's volcanoes with its fire. Wenn der Himmel zum Vulkan wird:
View in full screen mode ICELAND IXb So here is the picture where I used a small puddle of water as a mirror. Generally, you get the best results with the camera positioned as low as possible. It's always worth getting down on your knees to see what kind of picture unfolds
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View in full screen mode ICELAND VIII “Background is important,” Michio Hoshino, one of my photographic role models, used to say. These two images—taken at Nyidalur in the highlands—show how much the visual impact of the same object can vary dependin