Safe Water Matters
Client
safe water matters, Dept
More than two billion people do not have access to clean water. safe water matters has set itself the goal of giving as many people as possible access to clean drinking water. To this end, the Social Entrepreneur organization establishes projects that become self-sustaining as quickly as possible. In this way, dependencies on the West can be avoided and the establishment of new projects progresses more quickly.
Work
• Develop corporate design
• Program homepage
• Write parts of the homepage
The visual element
The visual element shows a water source, symbolized by a blue dot. This point is largely enclosed. This visualizes the protection of water from pollution and other external elements. The small openings ensure that the water gets to those who need it.
The lettering
The bold letters, the compact representation and the water element as a dot visualize the urgency and importance of the message - safe water is crucial.
