CD revision for Neunkirch
Client
Municipality of Neunkirch, Schaffhausen
The picturesque community in Klettgau had a corporate design created around 20 years ago. The appearance should be adapted to contemporary design sensibilities. The heart of the existing corporate design was the symbolized shape of the town from above - the striking city wall and the houses within it. This element has proven itself very well and should therefore definitely be retained. The colors gray and orange were also set.
Work
• Develop corporate design: logo, forms, stationery, homepage header, PowerPoint template, steles
• Compile CD manual
The visual element
This is what Neunkirch's appearance looked like before:
With the reinterpretation of the logo, the aim was to be lighter and more modern and to move away from the extreme landscape format. You should also have the option to use the logo with or without a claim:
With slightly adjusted colors and new typography, the logo looks fresh. We deliberately let the symbol for the town protrude into the white area as a symbol of the openness of the people of Neunkirchen to their environment. The large, orange area represents the warmth and charm of the town, the gray bar to the right represents the solidity of Neunkirch.
Implementations
Business card
Stele (mockup with image bank image)
